A European Union court has decided in favour of design mogul Christian Louboutin, who was involved in a legal battle to protect its shoes’ world-famous red soles.
From now one, Louboutin’s exclusivity to produce shoes with a particular shade of red will be legally protected in Europe, the court decided. In its decision, the court recognized a brand’s right to trademark a specific colour on the soles of its shoes.
Louboutin is famous for applying a red lacquer to the soles of its high-heeled shoes, namely Pantone 18-1663 TPX (also known as “Chinese Red”).
The cause has spent years in the European legal system. Pantone first came after shoemaker Van Haren for trademark infringement after they started selling identically-coloured heels in 2012. Van Haren argued that Pantone’s trademark was invalid as registered, and that a combination of shape and colour could not be legally trademarked in Europe.
Source: Journal de Montréal