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Will Smith drops sportswear line inspired by The Fresh Prince of Bel-Air

Will Smith drops sportswear line inspired by The Fresh Prince of Bel-Air© Cover Media

2:58

10/03/2019: Nikki's Biz

Details

Will Smith has released a sportswear line inspired by his TV show The Fresh Prince of Bel-Air.

Clothes in the 26-piece Bel-Air Athletics collection have been designed to resemble the sports uniforms at Bel-Air Academy, the fictional private school his character Will attended with his cousin, Carlton Banks, on the hit 1990s NBC sitcom.

Pieces include burgundy and gold graphic track T-shirts emblazoned with "Bel-Air Athletics", a tie-dye top, and tees that feature a cartoon version of Smith with the phrase "Will Power".

Fans can also buy a reversible track jacket with a paisley interior that is inspired by the school uniform blazer his Fresh Prince character famously wore inside out.

According to a press release, the collection is "grounded in the rebellion and individuality that Will's character embodied on the show," and every item is either limited edition or made to order, so no excess items will be produced and nothing goes to waste.

The Bel-Air Athletics line also includes a cropped hoodie and gym shorts for women, children's apparel, and accessories such as socks, caps, a navy and paisley basketball, a gym bag, and an air freshener.

The actor has modelled the clothes in an Instagram video, which he captioned, "I put my thang down, flipped it and reversed it. Then I put it on sale. NEW @FRESHPRINCE MERCH!"

The collection, priced from $6 (£5) to $200 (£163), is only available to buy from the 51-year-old's website until 14 October.

Bel-Air Athletics has been released through Smith's holding company Westbrook Inc., which he created with his wife Jada Pinkett Smith as well as Miguel Melendez and Kosaku Yada.

 

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