Priyanka Chopra has been tapped to star in Crocs' new campaign.
The Sky Is Pink actress is to front the U.S. footwear brand's upcoming Come As You Are imagery, which is due to be released in 2020.
In the first image for the campaign, Priyanka is seen posing in a light green blazer and blue jeans, with her look accessorised with a pair of mint green Classic Clogs.
"Priyanka embodies the ethos of Come As You Are with her unique and expressive style and fashion sensibility," said Terence Reilly, senior vice president and chief marketing officer at Crocs.
"As the campaign transitions into empowering people to proclaim and express their one-of-a-kindness, she will be a beacon for how some of our newest 2020 collections can be uniquely styled to suit individual personalities and lifestyles, showcasing that being yourself, being comfortable and looking stylish are not mutually exclusive."
In addition, Priyanka and bosses at Crocs are gearing up to unveil a joint collaboration which will benefit the United Nations Children's Fund (UNICEF). As a long-standing Goodwill Ambassador for the organisation, the 37-year-old will work closely with Crocs on a series of donations to aid children around the world.
The other new brand ambassadors to join Priyanka at Crocs will be announced early next year. Previously, stars to appear in the Come As You Are campaign over the past four years have included Zooey Deschanel, Natalie Dormer, Drew Barrymore, and John Cena.