Montreal, December 5th, 2018 – The Numeris Fall 2018 ratings numbers are in and The Beat 92.5 continues to dominate the English Montreal Radio. With a full coverage reach, The Beat 92.5 reaches the most listeners and is the #1 English Music Station among adult listeners of all ages! 1
The Beat is also the number one RADIO station in the Adult 25-54 demo for the tenth survey in a row2 as well as number one with women 25-54 3. “It’s an absolute pleasure to be able to work with the best radio team in Montreal on a daily basis! We continue to remain focused on delivering a world class product and the results speak for themselves!” said Paul Awad, Program Director of The Beat 92.5. We strive to remain connected to the pulse of our city and offer Montreal a fun distraction from their daily routine.
Vinny & Nikki in the Morning is again the #1 Music Morning Show in the Adults 25-54 and F25-54 demo4. The Beat 92.5 continues to own the at-work period as the Number One favorite music station in the city with listeners of all ages5. The Beat 92.5 is also the number one at-work station with the most Montreal Adults 25-54 and Females 25-54 choosing The Beat of your Workday with Donna Saker and CJ every weekday between 8:20am – 5pm6.
Meanwhile, The Beat 5@7 with Cat Spencer and Claudia Marques is the number one weekday drive home show, being everyone’s favorite weekday drive home show in the Adults 25-54 and Females 25-54 demographic7.
The Beat is the most listened to radio station on the weekend with Adults 25-54 and Women 25-54. Montreal Hit 40 with Jeremy White is the number one weekend show with Adults 25-54 and Females 25-54 on Saturdays. Feel Good Weekends with Nat Lauzon is the number one weekend show with Adults 25-54 and Females 25-548.
“Montrealers have made a clear choice in The Beat as their favorite radio station!” said Luc Tremblay, General Manager of The Beat 92.5. “Our team is focused on the common goal of delivering the perfect mix of great music and relatable content. A combination that has kept us at the top of our game”
ABOUT COGECO MEDIA
Cogeco subsidiary, Cogeco Media, owns and operates 22 radio stations across Québec and one station in Ontario, including talk network stations 98.5 in Montréal, 106.9 in Mauricie, 107.7 in Estrie and 104.7 in Outaouais; Rhythm FM network stations in Montréal, Mauricie and Estrie; the stations of the Planète network in Saguenay-Lac-St-Jean, of the Capitale Rock and Wow network in Abitibi-Témiscamingue, and of the Pop network in Lachute and in Hawkesbury (Ontario). Cogeco Media also owns CIME stations in the Laurentians, CKOI, The Beat and Radio Circulation in Montréal, FM 93 and M102.9 in Québec City as well as 95,7 KYK in Saguenay. Leaders in their respective markets, Cogeco Media’s stations reach more than 5.3 million listeners each week, offering varied and relevant programming for a wide audience. It also owns Cogeco Nouvelles, the largest private news radio agency in Québec.
1. Source: Numeris, PPM, CKBE, Fall 2018 (August 27 2018-November 25 2018), Montreal anglo (market share), Canada (Weekly Reach), A2+, Mo-Su 2a-2a
2. Source: Numeris, PPM, CKBE, Summer 2016 to Fall 2018 (August 27 2018-November 25 2018), Montreal anglo, market share, A25-54, Mo-Su 2a-2a
3. Source: Numeris, PPM, CKBE, Fall 2018 (August 27 2018-November 25 2018), Montreal anglo, market share, F25-54, Mo-Su 2a-2a
4. Source: Numeris, PPM, CKBE, Fall 2018 (August 27 2018-November 25 2018), Montreal anglo, market share, A25-54, F25-54 Mo-Fr 5:30a-8:20a
5. Source: Numeris, PPM, CKBE, Fall 2018 (August 27 2018-November 25 2018), Montreal anglo, market share, A2+, Mo-Fr 8:20a-5p
6. Source: Numeris, PPM, CKBE, Fall 2018 (August 27 2018-November 25 2018), Montreal anglo, market share, A25-54, F25-54, Mo-Fr 8:20a-5p
7. Source: Numeris, PPM, CKBE, Fall 2018 (August 27 2018-November 25 2018), Montreal anglo, market share, A25-54, F25-54 Mo-Th 5p-7p
8. Source: Numeris, PPM, CKBE, Fall 2018 (August 27 2018-November 25 2018), Montreal anglo, market share, A25-54, F25-54 Sa-Su 12p-5p, Sa 9a-12p
Source: The Beat Programming
Contact: Nancy Laroche ▪ Marketing & Promotions Director ▪ (514) 787-7894 ▪ nancy.laroche@cogecomedia.com
