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Heinz launches brand new cold ketchup, inspired by cold ketchup lovers

Heinz launches brand new cold ketchup, inspired by cold ketchup lovers
/ Catherine Falls Commercial / Moment / Getty Images

Heinz Ketchup has officially launched its very first ketchup, made for the cold ketchup fans.

There has been an ongoing debate about whether ketchup should be stored at room temperature or in the refrigerator. While the brand says it is safe to be stored on the shelf after opening, many ketchup lovers choose to keep their ketchup in the fridge… Because of the taste!

While this debate might seem like such an obvious choice, Heinz shared that 1 in 5 Canadians prefer their ketchup to be cold. Needless to say, the ketchup company heard the prayers of fans, and they sure did deliver…

Introducing: Heinz Cold Ketchup. The same great taste, but colder.

According to their Instagram, fans can get their hands on this cold ketchup at participating Wendy’s restaurants upon request for a limited time.

How do you store your ketchup?

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