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This Montreal agency just landed a contract with a company owned by the Smiths

This Montreal agency just landed a contract with a company owned by the Smiths
Montreal agency just landed a contract with a company owned by the Smiths / Getty Images

It's an understatement to say that Montreal is full of talent. And, as true Montrealers would know, creatives in this town like to reach for the stars.

This is especially true for couple Ash Phillips and Miro Laflaga, the operators behid Six Cinquième Strategic Design Agency. The small agency run out of their appartment in LaSalle just scored a gig with Westbrook, an LA based entertainment company run by none other than Will Smith and Jaida Pinkett Smith! Talk about a V.I.P deal!

The Westbrook company initially reached out to Six Cinqième in hopes that they "ensure that the perspectives, visions, talent, and shared inspiration of the people behind Westbrook continued to resonate externally in much the same way as we took new leaps forward," according to an interview done with CTV News.

According to Ash Phillips, one of Six Cinquième's founders and operators, the agency's work with Westbrook will not only show what the couple have to offer, but also what the city of Montreal can bring to the table on a project like this. "It shows the value of Montreal. It shows that the small guys and small teams can take on bigger projects... It shows a shift that's happening, especially in our industry, where before it was very common that companies want to work with the bigger agencies, the teams of 100 and stuff like that, but also think economically people are reevaluating that, and they want to work with smaller intimate teams," revealed Miro Laflaga.

Congrats to this couple and their agency! Talk about putting Montreal on the map!

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