A lot of people believe that the more you think a wine costs, the better you think it tastes, here is why.
According to a new study, people think that the more they spend on a bottle of wine, the better it'll taste. Our brains are wired to believe what our mind tells us. The price of the wine being $10 or $50 doesn't change the taste of the wine but our minds automatically think that the price accounts for the quality.
The researchers call the result the “marketing placebo effect” because of its similarity to the well-evidenced medical placebo effect. Source
What is the best cheap wine that you find is TOTALLY underrated?
FUN FACT: Drinking a glass of wine, if your health permits do have its health benefits such as: providing antioxidants, promoting longevity, and can help protect against heart disease and harmful inflammation.