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Shrinkflation is an actual thing

Shrinkflation is an actual thing
Image / VICUSCHKA / Moment / Getty Images

Shrinkflation is an actual thing. Have you noticed that the products you are buying have less in them but are the same price? 

From Gatorade bottles to smaller cereal boxes are just a few examples of what is becoming known as  "shrinkflation". Companies are reducing their packaging but the charges are remaining the same.

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